TY  - JOUR
TI  - Going green: strategic evaluation of green ICT adoption in the textile industry by using bipolar fuzzy MULTIMOORA method
AU  - KARABASEVIC, DARJAN
AU  - RADANOV, PAVLE
AU  - POPOVIC, GABRIJELA
AU  - PREDIC, BRATISLAV
T2  - Industria Textila
AB  - The widespread use of information and communication technologies in all fields has a direct impact on the way the world
is viewed. In today’s competitive international business environment, companies are increasingly investing in the search
for new ideas and approaches in production. The use of information and communication technologies (ICT) is
increasingly gaining in importance, especially in the situation of a dynamic market and increasingly demanding
consumers. Today’s business of contemporary organizations is not conceivable without the support of modern ICT
systems. Therefore ICT has a great influence on modern society because the ways in which information and data are
exchanged are higher than ever. Green information and communication technologies as one area that is new and in
development tend to establish a balance between these technologies and the environment. Adoption of green
information and communication technologies is not an easy task and is often related to certain limitations. Therefore, the
aim of the paper is a strategic evaluation of green ICT and their implementation in the textile industry by using
newly-developed bipolar fuzzy MULTIMOORA method. Effectiveness and efficacy of the proposed approach is
demonstrated in the conducted illustrative case study.
DA  - 2021/02/28/
PY  - 2021
DO  - 10.35530/IT.072.01.1841
VL  - 72
IS  - 1
SP  - 3
EP  - 10
LA  - English
SN  - 1222-5347
UR  - http://www.revistaindustriatextila.ro/images/2021/1/01%20DARJAN%20KARABASEVIC%20Industria%20Textila%201_2021.pdf
ER  -